January 20, 2009
If it Gets Them Closer to Our Shores...

Fiat appears to be in serious talks with Chrysler for some sort of cross-production agreement. Fiat would get access to the US, and Chrysler would get access to a modern set of small and medium sized cars and the international markets in which Fiat is doing very well.

Alfa tried a vaguely similar deal with Chrysler back in the '80s, and it was a disaster. 2nd time's the charm? Who knows. At least with this deal they won't be selling cars through a competitor's dealer network (a-la BMW/Mini).

Posted by scott at January 20, 2009 08:37 AM

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